Business Wife of Celsius CEO sells T-shirts with 'Unfailliet himself'

Wife of Celsius CEO sells T-shirts with ‘Unfailliet himself’


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Celsius Network told customers “Unbank Yourself” – then went bankrupt and abandoned users’ deposits – and now Krissy Machinsky, wife of Celsius CEO and founder Alex Mashinsky, is Sell ​​t-shirts who say, “Go bankrupt yourself.”

Actor Ben McKenzie, who played Ryan Atwood on “The OC” (and now a cryptocurrency critic and soon to be co-author of a research book), pointed out the T-shirts on Twitter.

The shirts are sold on the e-commerce site usastrong.IO, which Krissy Mashinsky founded.

It’s unclear when the t-shirt will go on sale or where the proceeds will go, but the company tweeted about at least one version of it on Sept. 7 (it comes in black, white, and gray).

It is also unclear who manufactures the product as the e-commerce site sells from a large number of merchants.

However, the usastrong.IO account did quote McKenzie’s tweet saying, “Thank you for promoting the t-shirt. We’ve been able to increase the production of t-shirts in Texas and add additional jobs thanks to your press.”

Mashinsky has a history of defending the company (and himself) on Twitter.

Celsius had a wild ride. It offered a terribly desirable, high APY for users to store their crypto. But it was a “Ponzi scheme,” according to a lawsuit, and it stopped recording users in June and filed for Chapter 11 bankruptcy in July. Customers are also unlikely to get their money back.

People have said that they have lost retirement savings, financial livelihood and mental well-being due to the freeze, by CNBC.

This T-shirt was “pouring salt in the wound”, one Reddit user wrote:.

“If this was from anyone other than Krissy, I could appreciate it,” they wrote. “From her position [it] is next level insulting,” they said.

The shirt was roasted on Twitter.

A crypto influencer and founder, Simon Dixon, referenced the T-shirts and Mashinsky quoted a tweet, asking if the person had ever met him and why she was put in the situation.

Mashinsky founded usastrong.IO in 2020, according to Linkedin.

The company has not responded to entrepreneurs request for comment. Krissy Mashinsky did not respond to DMs on Instagram and LinkedIn.

“We are all united in the effort to bankrupt ourselves,” says the T-shirt’s product description.

Shreya Christina
Shreya has been with for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider team, Shreya seeks to understand an audience before creating memorable, persuasive copy.


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