Technology Unity partners with Mercedes-Benz on infotainment OS in future...

Unity partners with Mercedes-Benz on infotainment OS in future cars

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Unity today announced a new partnership with Mercedes-Benz. The Unity engine will power the infotainment domain of the MB.OS operating system. It will be rolled out to the first vehicles in 2024.

Mercedes uses Unity Industrial Collection to create the user interface for the cockpit in the car. Unity’s technology will power everything from 3D navigation software to virtual avatars and augmented reality experiences. This can be local weather and traffic data, streamed entertainment or mixed reality experiences using the car’s smart glass.

Gordon Wagener, Chief Design Officer of Mercedes, told GamesBeat: “At Mercedes, we believe that infotainment systems must be able to understand and learn the driver’s needs and habits in order to become a personal assistant. Maximum comfort and minimum distraction is the goal. Human-vehicle interaction is increasingly based on voice assistants, touchscreens and smart surfaces. We don’t see that trend changing… . Giving our customers access to information how and when they need it is an important aspect of a luxury in-car experience. Linking Unity to MB.OS does just that for the driver and passengers, ensuring they have everything they need when they need it, in real time and in 3D.”

GamesBeat also spoke with Dave Rhodes, SVP at Unity, who described the kind of Mercedes-Benz a passenger would get in five years: “You get in a vehicle that you’re not focused on driving, or avoid hitting a tree or a tree. You will focus on a combination of digital experiences in the cabin, as well as a connection to the physical world in ways that, for example, make car journeys fun and educational…. This interactive HMI system that Mercedes is designing, is partly focused on providing the driver of the vehicle with the right information at the right time, whether you have some weather coming up and how that might affect visibility, or give you options on how to operate the controls on a particular way … . That’s the kind of thing they integrate into their OS and they use Unity for that.”

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Shreya Christinahttps://ukbusinessupdates.com
Shreya has been with ukbusinessupdates.com for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider ukbusinessupdates.com team, Shreya seeks to understand an audience before creating memorable, persuasive copy.

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