Business New Google policy means you could lose your account...

New Google policy means you could lose your account forever


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Having multiple Google accounts, for personal or business use, can be convenient and practical.

But the days of forgetting one of those accounts without consequence for long periods of time are over: Google announced On Tuesday, it will begin deleting accounts that have been inactive for two years or more.

Related: Ex-Google employee brutally documents mass layoffs |

The new policy, effective immediately — though accounts won’t be deleted until December — aims to mitigate security risks. It takes the company’s policy of wiping user data from inactive accounts, announced in 2020, up a notch, CNN affairs reported.

Risk account users will receive multiple warning notifications sent to their account email and recovery email before they are deleted. Dormant accounts will also be closed in phases; the first accounts to disappear are those that were created and never opened again.

But the policy only extends to personal accounts, not those of organizations such as businesses or schools.

Related: Here’s how to prevent third parties from reading your Gmail

According to the company, logging into your Google account at least once every two years is the easiest way to keep it active, and users with existing plans set up through their account shouldn’t worry either, as that also counts as activity.

Shreya Christina
Shreya has been with for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider team, Shreya seeks to understand an audience before creating memorable, persuasive copy.


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