Technology Amazon is building an AI-powered "conversational experience" for search

Amazon is building an AI-powered “conversational experience” for search

-

Amazon presents these changes to search as absolutely huge. “This will be a one-time transformation for Search, just as the Mosaic browser made the web easier three decades ago,” Amazon wrote. “If you missed the 90s – WWW, Mosaic, and the creation of Amazon and Google – you don’t want to miss this opportunity.” And we may see the changes sooner rather than later as Amazon “wants to deliver this vision to our customers right away.”

It’s understandable why Amazon seems to be racing here. A chatbot can be a useful starting point when you want to buy something with specific parameters. And last week, Google showed how its new AI-powered Search Generative Experience can do just that create buying guides with a single search. Amazon certainly doesn’t want to lose ground in the field of shopping, so it’s not surprising that the company wants to introduce its own chatbot soon.

That said, it’s unclear when this new experience will actually be released or what it might look like. When asked for comment, Amazon spokesperson Keri Bertolino shared only this: “We are making significant investments in generative AI across all of our businesses.” And given the general state of AI chatbots right now, I’m not confident the chatbot will be that good. (In our March comparison, ChatGPT generally beat Microsoft’s Bing and Google’s Bard.)

Still, it seems very likely that conversational shopping will be coming to Amazon in the not-too-distant future, so you might as well prepare for the Amazon search experience to get even messier. Hopefully, Amazon will make this new experience optional, as Google is for its own generative AI search.

Shreya Christinahttp://ukbusinessupdates.com
Shreya has been with ukbusinessupdates.com for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider ukbusinessupdates.com team, Shreya seeks to understand an audience before creating memorable, persuasive copy.

Latest news

Лучшие Онлайн Казино 2024 Топ Казино Для Игры в Деньг

Лучшие Онлайн Казино 2024 Топ Казино Для Игры в ДеньгиРейтинг преданных Онлайн Казино самые Топ Клубы россииContentСамые Надежные✅ Онлайн...

Azərbaycanda Mərc Oyunları Şirkəti Görüş Və Rəylər

ContentPin Up Bet Azərbaycan - Rəsmi Azerbaycan Bukmeker Kontoru Pin Up CasinoBonus Siyasəti Bukmeker Pin-upRəsmi Saytın Icmalı Pin UpŞirkət...

Vulkan Vegas Promo Code März 2024: Bis Zu A Thousand Bonus

Nur bei Live life Casino Spielen sein die Punkte bei weitem nicht vergeben. Ein höherer Spielerstatus bringt verschiedene...

1win ⭐ Ei̇dman Və Kazino Mərcləri >> Depozit Bonusu $1000

ContentIn Az-da Mərc Oynamağa Necə Başlamaq OlarIn Saytında QeydiyyatIn ötrü Rəsmi Olaraq Necə Qeydiyyatdan ötmək OlarQeydiyyatdan Sonra Sayta Necə...

1win Azərbaycan ᐉ Bukmeker Kontorunun Formal Saytı ᐉ Bonuslar Və Idman Mərcləri

ContentIn Yatırım BonusuDepozit Bonusları Yoxdurİlk Dörd Depozit üçün BonuslarIn Kazino Nə Təklif EdirJackpot OyunlarıIn Az-da Oyun Hesabı Necə Yaradılır?Azərbaycanda...

Azərbaycanda 1 Onlayn Mərc Evi Və Kazino

ContentIn Bukmeker OfisiDepozit Bonusları Yoxdurİdman Mərc BonusuKazino QazanınIn Azerbaijan – İdman Mərcləri Və Onlayn KazinoQalib Kazino BonusuRulet Və Ya...

Must read

You might also likeRELATED
Recommended to you